Manage to Engage. Pamela Hackett

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MANAGE TO ENGAGE

      How Great Managers Create Remarkable Results

       PAMELLA HAKETT

      PROUDFOOT CEO

Copyright © 2021 John Wiley & Sons. All rights reserved.

      Published by John Wiley & Sons, Inc., Hoboken, New Jersey.

      Published simultaneously in Canada.

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       Library of Congress Cataloging-in-Publication Data is available:

      ISBN 9781119773467 (Hardcover)

      ISBN 9781119773900 (ePDF)

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Erika gave strength. Ron gave curiosity. Both gave their time.

Introduction

      You can be anything you want. But if you are going to be something, be brilliant at it, and do it with gusto. Showing up gets you started. Stepping up gets you across the finish line.

      —Capt. Ron Hackett, B.E.M. British & Australian Armed Forces, Military Police

      The COVID-19 pandemic thrust the world into navigating the largest “work from home” experiment of modern times. Realistically, it is the largest work disruption of any time since Henry Ford designed his first production line. There is no denying that the COVID-19 virus is a large-scale human heartache, a health care crisis, and an economic tragedy. It raged across the globe, spreading sickness, death, and displacement. The double whammy impact on lives and livelihood hit many. The millions unemployed created a new reality overnight, and many of those jobs will not be coming back. Whole industries will have been destroyed, disrupted, or dislocated. Still others changed at speeds never seen before. Some have and will prosper. Perhaps not the masses.

      While the threat of automation replacing jobs was the focus of much anxiety over the past decade or so, it proved to be a disease that did the most damage, most rapidly. We all saw how quickly the economy halted, the health care system faltered, people were furloughed or, worse, simply laid off as businesses shuttered closed. The world suffered a global crisis and responded with a country-by country, industry-by-industry, company-by-company, plan. The word remote punctuated management conversations, websites, podcasts, and blogs the world over. As the crisis unfolded, discussions ranged from “How do we cope?” and “How do we cut costs?” to “How do you lead?” and “How do you lead remotely?”

The Times, They Are a-Changin’

As the COVID-19 pandemic continued to unfold, a new reality set in and it became more difficult to predict an end. Financial modeling became increasingly difficult and cash preservation developed into the daily norm. The words no spend policy became commonplace for many firms.

      Many discussions also addressed the issue of change. “We have changed more in a few weeks than in 10 years,” said Tesco CEO Dave Lewis as supermarkets needed to step up into essential services. Others said they'd seen 6 years of change in 6 months. Larry Rosen, CEO of Harry Rosen Inc., the Canadian luxury men's clothier, flatly admitted, “We took a whole bunch of guys like me – I'm 64 – and they learned how to shop online during this crisis.”

      The rate of change accelerated by this virus had a fundamental impact on many workplaces and it provided a crisis playbook to better engage organizations, one we must learn from and carry over to postpandemic times.

Changing Your Advantage

      As CEO of Proudfoot, a management consulting company founded in 1946, I too felt the impact of the COVID-19 pandemic. We had