Business Trends in Practice. Бернард Марр. Читать онлайн. Newlib. NEWLIB.NET

Автор: Бернард Марр
Издательство: John Wiley & Sons Limited
Серия:
Жанр произведения: Зарубежная деловая литература
Год издания: 0
isbn: 9781119795582
Скачать книгу
and making transactions more secure. (When serving as CEO of IBM, Ginni Rometty said, “What the Internet did for communications, I think blockchain will do for trusted transactions.”)10 This technology already exists, but it has some way to go before it's truly accessible for all organizations. That said, advances in more ubiquitous computing, 5G, edge computing, and cloud computing may combine to make blockchain technology more accessible (for example, by harnessing distributed computing power around the world, instead of having entire server farms dedicated to running just one blockchain).

      To get a little more technical, a blockchain is a form of open, distributed ledger (i.e., a database), where the data is distributed (i.e., duplicated) across many computers and is typically decentralized. This means there's no one central point of attack for hackers to target – hence why blockchain is so secure.

      How does it work? Records in a blockchain are called “blocks” and each block has a time and date stamp, noting when the record was created or updated. Each block is linked to the previous block, thus forming the “chain.” The chain itself can be public (Bitcoin is a prime example of a public blockchain) or private (like a banking blockchain).

      What about the difference between blockchain and distributed ledger technology? Although I use “blockchain” as a catchall term here, strictly speaking, the two terms aren't quite interchangeable. A good way to sum up the difference is this: a blockchain is typically open and permissionless, while a distributed ledger tends to be permissioned. Blockchains are generally public, creating a truly decentralized, democratic system where no one body or person is “in charge” (Bitcoin being the perfect example). A distributed ledger, on the other hand, could be private, meaning access is restricted by one centralized body (say, an organization). So a distributed ledger isn't necessarily decentralized and democratic, but it is still distributed and generally far more secure than traditional databases.

      And while we're on the subject of rethinking business processes, we can't ignore the potential for 3D printing to overhaul manufacturing.

      3D printing allows us to rethink how we produce things. It gives manufacturers the ability to make things that simply can't be produced with traditional methods, to streamline the manufacturing process, and easily create highly personalized products (even completely unique one-offs), all while eliminating waste and reducing costs.

      Also known as additive manufacturing, 3D printing means creating a 3D object from a digital file, by building it layer upon layer. Traditional manufacturing tends to be a subtractive process, meaning an object is typically cut or hollowed out of its source material, using something like a cutting tool, which is hardly the most efficient way of manufacturing things. 3D printing, on the other hand, is an additive process, meaning you create the object by adding layers upon layers of material, building up until you have the finished object. (If you were to slice a 3D printed object open, you'd be able to see each of the thin layers, a bit like rings in a tree trunk.) So, with 3D printing, you start from nothing and build the object up bit by bit, as opposed to starting with a block of material and cutting or shaping it down into something.

      As you can imagine, 3D printing has the potential to transform manufacturing, particularly when it comes to the mass personalization of products. As consumers increasingly expect products and services to be uniquely tailored to their needs (see Chapter 12), 3D printing allows manufacturers to customize products and designs to suit one-off requests and orders. So while 3D printing may not seem as exciting as something like AI or storing data on cubes of DNA, I believe it's still a transformative tech trend that companies should be preparing for.

      But let's return to the more futuristic and sci-fi end of the tech trend spectrum.

      As Steve Jobs once said, “The biggest innovations in the 21st century will be at the intersection of biology and technology.” It looks like his prediction may be coming true.