Conscience is what you feel but do not hear. Conscience is the still, strong, silent, unseen Force that is ever with you — that invariably hunches you in the ribs — mute warner that you are on the wrong track, traveling in the wrong direction, playing the wrong game. Regardless of all other heeds, beck or call — hear, listen to — obey your Conscience to the letter.
Be Square.
The Man with the Conscience makes the Business with a Conscience. The Business with the Conscience makes the Nation with the Conscience. Conscience in Power is real achievement athrone.
Be Square.
As a Man or Woman, think it over. Conscience to you is as no other Conscience to any other Man or Woman. And the height to which Peace and Power may climb in you can be only in proportion to the Peace and Power which obedience to Conscience brings. So, follow your own Conscience all the way.
Be Square.
Promptness
Be on Time.
Because of the lateness of Marshal Grouchy of the French army at the battle of Waterloo, Blucher had time to whip his army on to the help of Wellington. Napoleon ordered rightly. Had not the man to whom he entrusted those orders blundered — hesitated — been Late — the whole history of Europe would have been changed from 1815.
Be on Time.
“The Train was late,” is the most frequent explanation after a terrible accident. What a multitude of lives have been lost, what an army of men and women have been deprived of position and honor, what untold suffering and humiliation have followed in the path of the late Mr. Late. Nothing pays better than Promptness.
Be on Time.
Promptness is the act of being on the job when your name is called — and answering to it. Not NEARBY — but THERE.
Be on Time.
Time tolls its minutes with even, regular strokes. The Job, the Appointment, the Order, the Friend, the Opportunity — won’t wait for the man who doesn’t respond on the dot.
Be on Time.
Be not deceived by the cheap clanging of Gold and Silver — gifts through whose possession you imagine yourself immune to Honor and the Promptness of Appointments. There is no winning to the slothful. The world with all its wonderful offerings gives its Choice freely to the man of his word.
Be on Time.
Be on Time at your desk each day — at each and every Appointment throughout each day. The path to greatness starts by being on time each morning at your own Breakfast table. That’s the beginning anyway.
Be on Time.
Thoughts
Thoughts are what happen when your Brain gets busy. Also, Thoughts are the Servants sent out by your Mind to shape and complete Deeds.
Feed your Thoughts the right Food.
Thoughts are never inherited. Thoughts are individual and belong wholly to you who create them. So, in turn, you are responsible for them. Care for them with zeal. Keep them Clean and Wholesome.
Feed your Thoughts the right Food.
Thoughts are the Master Builders of Fate. And as sure and plain as the chisel in the hands of the Sculptor leaves the lines and form of the finished Statue, so do Thoughts cut and shape your Character — and no man can change their work. Thoughts are Messengers of Events.
Feed your Thoughts the right Food.
Train your Thoughts. Organize them. Concentrate them. Exercise them. Guard them. Glory in the Society of your Thoughts — alone. For your Thoughts are your best Companions. Besmirch them — betray them, and you loom useless and abandoned.
Feed your Thoughts the right Food.
As your Mind grows in Strength, your Thoughts increase in Power. It is a wise plan, therefore, to fill your Mind with Thoughts that inspire and cheer and ennoble. For in the darker days of stress and rebellion that come into every life, the re-enforcements of great and useful Thoughts, step out to Protect and Save.
Boost
There are a great many people on this earth that we don’t need and that we wish we could just easily push off. Knockers, for instance. There is a difference between a Knocker and a Kicker. Sometimes people kick to a good purpose. But a Knocker is a Knocker — a Pest and a Destroyer. Here is the way to push the Knockers into Oblivion —
Boost!
Boost your Town. Boost your Business. Boost your Friends. Boost your Ideas. Boost everything that helps other people or yourself. Be a Booster and you can’t help but be a Builder.
Boost!
The man who Boosts is a Leader. He is always followed by a crowd. His philosophy at once becomes contagious. He leaves a trail of Boosters in his path. While those who follow him cut his name into Bronze.
Boost!
When you don’t know what else to do — Boost. It makes little odds what you Boost so long as you Boost something. Once you form the habit you need have no fear for lack of things to Boost. They will spring up from every direction.
Boost!
If you want to be happy — Boost. If you want to get higher in the world — Boost. The Busiest and Wisest men that live will be glad to listen to you if you are a Booster. Learn the knack of Boosting. It’s a great knack — more important than any “Pull,” or “Influence” — and it’s bigger than the mere making of Money.
The Battle
The greatest Battles being fought anywhere are those you fight daily inside your own Soul — against Anger, Lies, Habits, Misjudgments, Ill Health — Circumstances. Continually it is The Battle.
The Battle — to find out how far Brain and Body fiber can be put to the test in order to learn that The Man is in Command.
Heroes pass us daily — and we know it not.
Character and Strength come from Strife. Like the Diamond, you become valuable only after the most painstaking toil and effort. We all come up out of the rough — we all demand cutting and polishing and shaping before we are able to stand out beautiful and inspiring.
But Battling should hold nothing of gloom and sourness. For even in Defeat, there is always something Woo. The main requisites are to keep Smile-bound, carry light Equipment, and in the words of Cromwell, “trust in God and keep your Powder dry.”
Welcome The Battle, as it goes on in your Life. Plan each little Skirmish with Care and with Courage. Be unmindful of the outside Crowd. Center on the destroying forces that face you and fight them to a finish. Then get ready for another Battle. Charge the dissenters in your own ranks. But keep your face toward the Enemy, under whatever name it fights you.
Always Battle to Win!
By firmly and patiently loading and reloading the guns at your command you become a seasoned Soldier. Little by little the intricate rules and principles of warfare become more simple and understandable. You begin to fed yourself a Leader and a Conqueror.
Thus does The Battle — fought out by us hourly with fortitude — make real Men and Women of us all.
Appreciation
Appreciation is the Salt that savors the work and life of the World. Without Appreciation for what we do and without Appreciation for what is done for us, the merest task would become a burden and the Sunshine would go down out of the Hearts of People.
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