Studying the income statement components
Your financial accounting textbook homes in on a few income statement components: revenue, cost of goods sold, operating expenses, and other items of gain and loss. In this section, I give you just the basics on each. For a more comprehensive explanation of all the income statement accounts, be sure to read Chapter 10.
Revenue
Revenue is the inflow of assets, such as cash or accounts receivable, that the company brings in by selling a product or providing a service to its customers. In other words, it’s the amount of money the company brings in doing whatever it’s in the business of doing.
The revenue account shows up on the income statement as sales, gross sales, or gross receipts. All three names mean the same thing: revenue before reporting any deductions from revenue. Deductions from revenue can be sales discounts, which reflect any discount a business gives to a good vendor who pays early, or sales returns and allowances, which reflect all products customers return to the company after the sale is complete.
Cost of goods sold
The cost of goods sold (COGS) reflects all costs directly tied to any product a company makes or sells, whether the company is a merchandiser or a manufacturing company.
If a company is a merchandiser (it buys products from a manufacturer and sells them to the general public), the COGS is figured by calculating how much it cost to buy the items the company holds for resale. Keep in mind that to accurately calculate this amount, you have to understand how to value ending inventory, which is the inventory remaining on the retails shop’s shelves at the end of the financial period, a topic I discuss in Chapter 13.
Because a manufacturer makes products, its COGS consists of raw material costs plus the labor costs directly related to making any products that the manufacturer offers for sale to the merchandiser. COGS also includes factory overhead, which consists of all other costs incurred while making the products.
Operating expenses
Operating expenses are expenses a company incurs that relate to central operations and aren’t directly tied to COGS. Two key categories of operating expenses show up on the income statement:
Selling expenses: Any expenses a company incurs to sell its goods or services to customers. Some examples are salaries and commissions paid to sales staff; advertising expense; store supplies; and depreciation (see Chapter 12) of a retail shop’s furniture, equipment, and store fixtures. Typical retail shop depreciable items include cash registers, display cases, and clothing racks.
General and administrative (G&A) expenses: All expenses a company incurs to keep up the normal business operations. Some examples are office supplies, officer and office payroll, nonfactory rent and utilities, and accounting and legal services. If, after getting an A in your financial accounting class, you’re so bowled over by the subject that you seek employment as a financial accountant, your payroll is lumped into G&A too.
Other income and expense
You classify all other income the company brings in peripherally as other revenue or other income; either description is fine. This category includes interest or dividends paid on investments or any gain realized when the company disposes of an asset. For example, the company purchases new computers and sells the old ones; the amount the company makes from the sale of the old ones is included in this category.
Other expenses are expenses the company incurs that aren’t associated with normal operations. Here are two types of expenses you typically see:
Interest expense: The cost of using borrowed funds for business operations, expansion, and cash flow.
Loss on disposal of a fixed asset: If the company loses money on the sale of an asset, you report the loss in this section of the income statement.
Seeing an example of an income statement
I show you a full-blown income statement prepared in accordance with generally accepted accounting principles (GAAP — see Chapter 4) in Chapter 10. In Figure 2-2, I give you a very abbreviated version of what an income statement looks like.
FIGURE 2-2: A simple income statement.
Showing the Money: The Statement of Cash Flows
This section offers an overview of the statement of cash flows. You prepare the statement of cash flows using certain components of both the income statement and the balance sheet. The purpose of the statement of cash flows is to show cash sources (money coming into the business) and uses (money going out of the business) during a specific period of time. This information is used by investors and potential creditors to gauge whether the business should have sufficient cash flow to pay dividends or repay loans.
The statement of cash flows gives the financial statement user a basis for understanding how noncash transactions showing up on the balance sheet and income statement affect the amount of cash the company has at its disposal.
Tracking sources and uses of cash
I tell my students that if I could choose only one of the three key financial statements to evaluate a company’s ability to pay dividends and meet fiscal obligations (both of which indicate a healthy business), I would pick the statement of cash flows. That’s because even though the income statement shows eventual sources and uses of cash, the statement of cash flows gives you a better idea of exactly how a business is paying its bills.
Not all cash is created equal. As a general rule, a business presents itself in a more positive position if its costs are being covered by cash it brings in from the day-to-day running of the business rather than from borrowed funds. As a potential investor or lender, I want to see that cash the company brings in through operations exceeds any cash brought in by selling assets or borrowing