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Becoming visible like Barack Obama: touching people, awakening emotions like Hitchcock
// By Michael Moesslang
When Barak Obama was in the election campaign, he published an image film on his website entitled "The road we've traveled". Tom Hanks speaks. Obama hardly. Because it's about touching people.
The message: Powerful and energetic
Because the winner of the presidential election will not be who has more arguments. The winner will be the one who touches more people. Emotions create presidents, just as emotions are crucial in other situations. Does the film manage to generate the right emotions?
The film's dramaturgy is classic. With the question “What do we remember?” the viewer is transported into a cheering scene from the 2008 election campaign. But immediately afterwards, Obama is faced with the harsh reality after the victory.
Generate emotions
So also in the movie. The stock market, the banks, the real estate! Shown are film clips, photos, statements by eyewitnesses and pictures of Obama. It is shown alternately in two poses: thoughtful and powerful. The message: Obama acts deliberately and then energetically!
Exactly after the first quarter of the movie follows the first plot point (turning point). This is classic for feature films. In this case, a graph is shown in which the employment figures in the last months of the Bush era go down drastically. The color of the bars is red, like that of the Republicans.
The heroic journey: Obama, the lone warrior
Now this begins an important and usual up and down of the hero for an exciting dramaturgy. After Obama has successfully launched measures for employment (for example, bridge building), the next crisis follows: the builders are asking for money. The