Digitalization & Change Management. Simone Janson

      Regional job offers in Jobbörsen

      However, there must be enough jobs in the region where you want to stay: most online job exchanges therefore offer more regional search possibilities, which can be narrowed down to the search for the region.

      The job search engine indeed.de searches the Internet worldwide for job offers regularly analyzes regional search queries and presents them to the offers. It provides a relatively detailed overview of the regional labor market.

      Regional companies offer unprecedented career opportunities

      Sometimes the chances of finding something in the region are even better. Many medium-sized companies are struggling in remote regions like Schwarzwald, Emsland or Franken with their location disadvantage; they are therefore increasingly seeking the benefit of specialists, throwing family-friendliness, flexible working-time models or other bonuses into the balance.

      So if you are looking for a job in your region, you just have to look around: Often the career opportunities are just as attractive, even outside the big centers - you just have to find them. Because: The jungle of job markets is huge and almost insurmountable. So where do you find the right job?

      A jungle of 1800 job exchanges

      Job seekers have a problem: there are about 1800 online job portals in Germany, in addition to the job markets of various print magazines.

      And even if you only look at the online job market, you have to make a distinction: Jobbörse is not equal Jobbörse: In addition to generalists, who have all professions and activities in mind, there are also special or niche jobbles. In addition, there are job search machines that search and process the Internet for job advertisements.

      In the niche it is the best

      According to a long-term survey among job seekers, niche job boards and search engines give the best results. The online portal Crosswater Systems has surveyed over 20.000 users since October 2008.

      The results in the special job exchanges are often more suitable, while job search engines deliver a large number of hits. Both groups are less well-known than the big job exchanges.

      Better than the usual suspects ...

      It is therefore worthwhile for applicants not only to sift through the “usual suspects”, but also to browse through specialist or regionally specialized portals or to leaf through the daily newspaper.

      Because the quality of the applications is also crucial for many companies: they want to find the right candidate among a large number of candidates and place their job advertisements accordingly.

      The quality of applications is more important, especially for medium-sized companies

      The current media performance test by the personnel marketing agency Westpress shows that print and specialist media achieve better results for companies, especially for more highly qualified positions. If you follow Marcus K. Reif, Head of Recruiting and Employer Branding at Ernst and Young, job ads will soon be superfluous anyway:

      At the Social Media Personnel Marketing Conference in Hamm, Reif recommended that applicants and companies instead enter into a constant dialogue with one another. Job seekers who establish regional contacts with potential employers in good time could save a lot of effort.

      Digitization is only sluggish in the middle class

      However, SMEs in particular often do not use all the possibilities offered by digitization, such as Dr. Ole Mensching, Managing Director of the Hamburg personnel consultancy Careerteam, knows from experience: "SMEs in particular often lack a clear digital vision or a professional website and they don't care enough about poor employer ratings on the Internet".

      The headhunter also made mistakes when searching for employees online, "the headhunter says:" Many only search for the usual suspects such as Xing, LinkedIn, Twitter, Facebook or Google+, but ignore communities and specialist forums such as Github or Stack Overflow, in which they can find specialists when asked could. ”

      This allows companies to seize the opportunities offered by digitization

      His tip for optimizing the chances of digital recruiting is therefore: using special tools to thoroughly network the network, to build up their own talent pools and not to frustrate candidates with pre-prepared standard writing.

      It turns out that if the middle class does not soon abandon the hesitation and recognize its chances in digitization, it will depend on the international arena especially in the struggle for the best specialists. Because elsewhere you are already a lot more.