Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.
Bachelor’s degree $108,260
Advertising Sales Agents
Advertising sales agents sell advertising space to businesses and individuals. They contact potential clients, make sales presentations, and maintain client accounts.
High school diploma or equivalent $45,350
Demonstrators and Product Promoters
Demonstrators and product promoters create public interest in products, such as cosmetics, housewares, and food. They encourage people and stores to buy their products by showing the products to prospective customers and answering questions.
High school diploma or equivalent $23,110
Editors
Editors plan, review, and revise content for publication.
Bachelor’s degree $51,470
Market Research Analysts
Market research analysts study market conditions in local, regional, or national areas to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.
Bachelor’s degree $60,570
Multimedia Artists and Animators
Multimedia artists and animators create animation and visual effects for television, movies, video games, and other media. They create two- and three-dimensional models and animation.
Bachelor’s degree $58,510
Producers and Directors
Producers and directors are in charge of creating motion pictures, television shows, live theater, and other performing arts productions. They interpret a writer’s script to entertain or inform an audience.
Bachelor’s degree $68,440
Wholesale and Manufacturing Sales Representatives
Wholesale and manufacturing sales representatives sell goods for wholesalers or manufacturers to businesses, government agencies, and other organizations. They contact customers, explain product features, answer any questions that their customers may have, and negotiate prices.
See How to Become One $56,620
Writers and Authors
Writers and authors develop original written content for advertisements, books, magazines, movie and television scripts, songs, and online publications.
Bachelor’s degree $55,420
Contacts for More Information
For more information about public relations managers, including professional certification in public relations, visit
Public Relations Society of America
International Association of Business Communicators
This chapter provides clear insight in the current state of Public relations counselors jobs - the next chapter covers how to find and apply for Public relations counselors jobs.
FINDING AND APPLYING FOR Public relations counselors JOBS AND EVALUATING OFFERS
Finding—and getting—a job you want can be a challenging process, but knowing more about job search methods and application techniques can increase your chances of success. And knowing how to judge the job offers you receive makes it more likely that you will end up with the best possible job.
Where to learn About Job Openings
Job Search Methods
Applying for a Job
Job Interview Tips
Evaluating a Job Offer
Where to Learn About Job Openings
Personal contacts
School career planning and placement offices
Employers
Classified ads:
National and local newspapers
Professional journals
Trade magazines
Internet resources
Professional associations
Labor unions
State employment service offices
Federal Government
Community agencies
Private employment agencies and career consultants
Internships
Job Search Methods
Finding a job can take months of time and effort. But you can speed the process by using many methods to find job openings. Data from the Bureau of Labor Statistics suggest that people who use many job search methods find jobs faster than people who use only one or two.
Personal contacts.
Many jobs are never advertised. People get them by talking to friends, family, neighbors, acquaintances, teachers, former coworkers, and others who know of an opening. Be sure to tell people that you are looking for a job because the people you know may be some of the most effective resources for your search. To develop new contacts, join student, community, or professional organizations.
School career planning and placement offices.
High school and college placement offices help their students and alumni find jobs. Some invite recruiters to use their facilities for interviews or career fairs. They also may have lists of open jobs. Most also offer career counseling, career testing, and job search advice. Some have career resource libraries; host workshops on job search strategy, resume writing, letter writing, and effective interviewing; critique drafts of resumes; conduct mock interviews; and sponsor job fairs.
Employers.
Directly contacting employers is one of the most successful means of job hunting. Through library and Internet research, develop a list of potential employers in your desired career field. Then call these employers and check their Web sites for job openings. Web sites and business directories can tell you how to apply for a position or whom to contact. Even if no open positions are posted, do not hesitate to contact the employer: You never know when a job might become available.
Consider asking for an informational interview with people working in the career you want to learn more. Ask them how they got started, what they like and dislike about the work, what type of qualifications are necessary for the job, and what type of personality succeeds in that position. In addition to giving you career information, they may be able to put you in contact with other people who might hire you, and they can keep you in mind if a position opens up.
Classified ads.
The “Help Wanted” ads in newspapers and the Internet list numerous jobs, and many people find work by responding to these ads. But when using classified ads, keep the following in mind:
Follow all leads to find a job; do not rely solely on the classifieds.
Answer ads promptly, because openings may be filled quickly, even before the ad stops appearing in the paper.
Read the ads every day, particularly the Sunday edition, which usually includes the most listings.
Keep a record