Лайкни меня! Экономика благодарности. Гари Вайнерчук

книги, статьи, автобиографии и т. п. за другое, как правило известное, лицо. – Прим. ред.

      3

      Дон Дрейпер, креативный директор рекламного агентства, мастер манипуляций и интриг – вымышленный персонаж культового сериала «Безумцы» (Mad men). – Прим. ред.

      4

      Твит – термин сервиса микроблогинга Twitter, обозначающий запись, публикуемую пользователем. – Прим. ред.

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