СТАРТАП: время собирать камни. Менеджмент стартапа – Книга 1. Владимир Токарев

Л. Ваше время – в ваших руках. (Прим. Этот пример я уже приводил в книге «Три менеджмента в одном флаконе»).

      7

      КУРЕНИЕ УБИВАЕТ!

      8

      Записана А. Н. Афанасьевым

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