6
Там же.
7
Выступление Ари Гешера на конференции Lean Startup в Сан-Франциско, 2013 г.; youtube.com/watch?v=TurkwAhv86k.
8
wsj.com/articles/SB10001424053111903480904576512250915629460.
9
25iq.com/2017/03/10/you-have-discovered-productmarket-fit-what-about-a-moat/.
10
ibm.com/blogs/insights-on-business/gbs-strategy/cxos-set-sights-back-traditional-targets/.
11
marketrealist.com/2015/12/adoption-rates-dizzying-heights.
12
Слоун А. Мои годы в General Motors. – М.: Эксмо, 2017.
13
steveblank.com/2010/07/22/what-if-the-price-were-zero-failing-at-customer-validation.
14
Jack Welch and John A. Byrne, Jack: Straight from the Gut (New York: Warner Business Books, 2001), p. 330.
15
forbes.com/sites/miguelhelft/2015/09/21/dropboxs-houston-were-building-the-worlds-largest-platform-for-collaboration/#58f0ccd9125e; fortune.com/2016/03/07/dropbox-half-a-billion-users.
16
techcrunch.com/2013/11/02/welcome-to-the-unicorn-club/.
17
forbes.com/sites/howardhyu/2016/11/25/this-black-friday-jeff-bezos-makes-amazon-echo-sound-better-than-google-home/#11dc97a66cc4; wired.com/2014/12/jeff-bezos-ignition-conference/; fastcompany.com/3040383/following-fire-phone-flop-big-changes-at-amazons-lab126.
18
bloomberg.com/features/2016-amazon-echo.
19
fastcompany.com/3039887/under-fire.
20
В оригинале названия книг соответственно звучат как The Startup Way и The Toyota Way. – Прим. ред.
21
Лайкер Дж. Дао Toyota: 14 принципов менеджмента ведущей компании мира. – М.: Альпина Паблишер, 2018.
22
sec.gov/Archives/edgar/data/1018724/000119312505070440/dex991.htm.