Interventions 2020. Мишель Уэльбек. Читать онлайн. Newlib. NEWLIB.NET

Автор: Мишель Уэльбек
Издательство: John Wiley & Sons Limited
Серия:
Жанр произведения: Языкознание
Год издания: 0
isbn: 9781509549979
Скачать книгу
determinations – stemming from advertising in the broad sense. Nothing in them evokes the organic, total force, turned obstinately towards its accomplishment, which the word ‘will’ suggests. Hence a certain lack of personality, noticeable in everyone.

      (The tragic occurs exactly at this moment when the derisive no longer manages to be perceived as ‘fun’; this is a kind of brutal psychological inversion, which expresses the individual’s irreducible desire for eternity. Advertising avoids this phenomenon, which flies in the face of its own objectives, only by an incessant renewal of its simulacra; but painting retains its vocation to create permanent objects endowed with a specific character; it’s this nostalgia for authentic being that gives it its painful halo, and that willy-nilly make it a faithful reflection of the spiritual situation of Western humanity.)

      In contrast, we can note the relatively good health of literature during the same period. This is very easy to explain. Literature is, profoundly, a conceptual art; it’s even, strictly speaking, the only such art. Words are concepts; clichés are concepts. Nothing can be affirmed, denied, relativized, mocked without the help of concepts and words. Hence the astonishing robustness of literary activity, which can reject itself, destroy itself, declare itself impossible without ceasing to be itself – which resists every mise en abyme, every deconstruction, every accumulation of meta-levels, however subtle they may be, and which simply gets up, shakes itself down and gets back on its feet, like a dog coming out of a pond.

      Undermined by the cowardly obsession with ‘political correctness’, dumbfounded by a flood of pseudo-information that gives them the illusion of a permanent modification in the categories of existence (we can no longer think what was thought ten, a hundred or a thousand years ago), contemporary Westerners no longer manage to be readers; they no longer manage to satisfy the humble demand of a book laid out in front of them: the demand that they simply be human beings, thinking and feeling for themselves.

      Even more, they cannot play this role in front of another being. And yet they ought to be able to do so: for this dissolution of being is a tragic dissolution; and we all continue, moved by a painful nostalgia, to ask the other for what we ourselves can no longer be; to seek, like a blinded phantom, this weight of being that we no longer find within ourselves. This resistance, this permanence; this depth. Of course, everyone fails, and the loneliness is excruciating.

      Advertising is the latest of these attempts. Although it aims to arouse desire, to provoke it and to be it, its methods are basically quite close to those that characterized the old morality. It sets up a harsh and terrifying Superego, much more ruthless than any imperative that has ever existed, one that sticks to the individual’s skin and keeps repeating: ‘You must desire. You must be desirable. You must participate in competition, in struggle, in the life of the world. If you stop, you no longer exist. If you fall behind, you’re dead.’ Denying any notion of eternity, defining itself as a process of permanent renewal, advertising aims to vaporize human subjects, to transform them into obedient phantoms of becoming. And this skin-deep, superficial participation in the life of the world is supposed to take the place of the desire for being.

      Advertising fails, depression spreads, distress increases; however, advertising continues to build the infrastructures for the reception of its messages. It continues to perfect ways of getting around for people who have nowhere to go because they are nowhere at home; to develop means of communication for people who have nothing more to say; to facilitate the possibilities of interaction between people who no longer want to enter into a relationship with anyone.

      In May 1968, I was ten years old. I played marbles, I read Pif le Chien;3 life was good. Of the ‘events of ’68’ I have retained only one memory, albeit a quite vivid one. My cousin Jean-Pierre was then in his first year of high school in Le Raincy.4 High school then appeared to me (my later experience of it was to confirm this first intuition, while adding a painful sexual dimension) as a large and frightening place where older boys knuckled down to study difficult subjects in order to secure their professional futures. One Friday afternoon, I don’t know why, I went with my aunt to wait for my cousin after class. That same day, the high school in Le Raincy went on an indefinite strike. The schoolyard, which I expected to be filled with hundreds of teenagers dashing about, was deserted. A few teachers were standing around aimlessly between the handball posts. I remember, while my aunt was trying to gather some scraps