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Автор: Patrick J. Stroh
Издательство: John Wiley & Sons Limited
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isbn: 9781119737025
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      ADVANCING INNOVATION

       Galvanizing, Enabling, and Measuring for Innovation Value!

      Patrick J. Stroh, CMA

       Advancing Innovation

       Galvanizing, Enabling, and Measuring for Innovation Value!

      Cover Image: Wiley

      Cover Design: © bgblue/Getty Images

      Copyright © 2016 by Patrick J. Stroh and IMA

      Published by the Institute of Management Accounts (IMA)

      All rights reserved. No part of this book may be used or reproduced by any means, graphic, electronic, or mechanical, including photocopying, recording, taping, or by any information storage retrieval system without the written permission of the publisher except in the case of brief quotations embodied in critical articles and reviews. For permission requests, write to the publisher, addressed “Attention: Research Coordinator,” at the address below:

      Institute of Management Accountants

      10 Paragon Drive, Suite 1

      Montvale, NJ 07645

       www.imanet.org

      Because of the dynamic nature of the Internet, any Web addresses or links contained in this book may have changed since publication and may no longer be valid. The views expressed in this work are solely those of the author and do not necessarily reflect the views of the publisher, and the publisher hereby disclaims any responsibility for them.

      ISBN: 978-0-996-72930-7 (Paper)

      ISBN: 978-1-119-73702-5 (ePUB)

      ISBN: 978-1-119-73703-2 (ePDF)

      First Edition

      “Advancing Innovation does a fantastic job of wrapping a strategic lens around innovation and linking it to solid governance. (It) plants the seeds to help decision makers get a grip on how innovation takes shape, feeds into strategy and, ultimately, value creation.”

      —Sandra B. Richtermeyer, Ph.D., CMA, CPA, Associate Dean, Williams College of Business, Xavier University

      “As someone