Мастер больших продаж. Дмитрий Сендеров. Читать онлайн. Newlib. NEWLIB.NET

Автор: Дмитрий Сендеров
Издательство: Альпина Диджитал
Серия:
Жанр произведения: Маркетинг, PR, реклама
Год издания: 2019
isbn: 978-5-9614-2388-4
Скачать книгу
Д. Искусство заключать сделки. – М.: Юнайтед Пресс, 2009.

      3

      Сендеров Д., Ромат Е. Реклама. Практическая теория. – М.: Питер, 2016.

      4

      Ассоциация коммуникационных агентств России.

      5

      Сендеров Д. Король рынка. Самая правильная книга о продажах. – М.: Издательская группа «Точка», 2017.

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