Table of Contents
1 Cover
6 Introduction Hunt by name, hunt by nature How I got started The scent of a deal The $100 backyard bar What's this book about? Who is this book for? What problem does this book solve?
7 Part I: FIND CHAPTER 1: Find your passion How not to buy a pub How to find your passion CHAPTER 2: Find your feet Don't let them in 'Don't let them in' extends to corporate customers too Don't just know the rules, set the rules How a faulty constitution nearly cost me my business Not everyone has your best interests at heart Choose your investors carefully Trust, but check What's your blind spot? How to find your blind spot Act in haste, repent at leisure Find the time to learn Play and learn Keep learning CHAPTER 3: Find your values Do the right thing Karma comes back What goes around comes around Want free marketing? Find your community Match your purpose to the concept Put yourself in the right room Give to get How to network What not to do when networking Get on the stage CHAPTER 4: Find your focus Do the little things right Success has its origin in decades past A lightbulb moment Why do I care about lightbulbs? What we pay attention to How we make our pubs so profitable Everyone's welcome Treat everyone with respect — except rock stars Mind over matter The benefits of meditation The 20/30 rule Mechanics of the mind Help staff help themselves
8
Part II: BUILD
CHAPTER 5: Build your confidence
If you don't ask, you don't get
When it rains, it pours (beers)
Like numbers? Here's a few
Structuring the deal and sourcing the funds
Taking time out
How we grew the pub fund from $400 000 to $100 million
When you're on a good thing, stick to it
Finding investors was no longer a problem
Our secret weapon: the multi-factor model (MFM)
CHAPTER 6: Build your team
How to build a loyal team
Hire slow, fire fast
Don't hire rock stars
Check references
How to keep staff
Sharing the success
Developing