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Business and Society - Cynthia E. Clark

Автор: Cynthia E. Clark
Издательство: Ingram
Серия:
Жанр произведения: Зарубежная деловая литература
Год издания: 0
isbn: 9781506388083

Business and Society: Ethical, Legal, and Digital Environments prepares students for the modern workplace by exploring the opportunities and challenges they will face in today's interconnected, global economy. The author team discusses legal and ethical issues throughout and uses real-world cases to provide students with a holistic understanding of stakeholder issues. Chapters on social media and citizen movements, big data and hacking, and privacy in the digital age provide in-depth coverage of how technology is transforming the relationship between organizations and consumers.