The Digital War. Winston Ma. Читать онлайн. Newlib. NEWLIB.NET

Автор: Winston Ma
Издательство: John Wiley & Sons Limited
Серия:
Жанр произведения: Экономика
Год издания: 0
isbn: 9781119748984
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      Table of Contents

      1  Cover

      2  Praise for The Digital War

      3  Praise for China's Mobile Economy

      4  Title Page

      5  Copyright

      6  Dedication

      7  Foreword

      8  Author's Notes and Acknowledgments

      9  About the Author

      10  Preface Part One: From “Mobile Economy” to “Digital Economy” Part Two: China's Digital Transformation and Innovation Part Three: Shared Digital Future

      11  PART I: From “Mobile Economy” to “Digital Economy” CHAPTER 1: China's Leap into 5G iABCD Blockchain with Chinese Characteristics AlphaGo, the Historical Match AI First—“Second Half Game” of Mobile Internet 5G iABCD New Infrastructure Digital Transformation in the Cloud BaaS Startup Innovation Ecosystem Splinternet and the Digital Silk Road CHAPTER 2: The World’s Largest Mobile Economy Ten Years of Xiaomi Smartphones and AIoT “Mobile First” and “Mobile Only” Shoppertainment: The Digital Middle Class Singles' Day: Hard Tech Drives the e-Shopping Festival BAT, TMD, and the New ATM

      12  PART II: China's Digital Transformation and Innovation CHAPTER 3: Big Data on the Digital Middle Class The 4Cs Model: Know Your Customer Freshippo OMO: E-commerce Will Die C2M: Pinduoduo and Social E-commerce Bullet Screens: Hollywood Losing the “Big Data” Movie Battle Post-pandemic Consumers Come of Age CHAPTER 4: The AI-powered Internet Celebrities and Fans Economy Bilibili: Bullet Chats, Membership Questionnaires, and Gen Z Uploaders Tencent's China Literature: The Gods of the Internet Novels Beyond Twitter—The (Brief) Revival of Weibo's UGC Platform TikTok: Goofy Videos Dominating Social Media Kuaishou, iQIYI, and More: Into the Multiple Screen Competition CHAPTER 5: The Heartland of Blockchain and Fintech The Heart of Bitcoin and Blockchain Network Red Envelopes and Mobile Payments Crowd-funding and P2P Lending Micro Loans, Big Data Solutions AI and Alt-data for Wealth Management Blockchain and SCF: Alliance of Alibaba and ICBC CHAPTER 6: O2O and the Shared Economy Sperm Donation, O2O, and the Sharing Economy Didi Taking over Uber in China Mobike and Ofo: Bike Sharing of Yesterday Umbrellas, Sex Dolls, and Everything to Share Meituan, Didi, and Ele.me: All-in-one On-demand Services Platform From MaaS to OaaS—a Smart Pie CHAPTER 7: From C2C to 2CC: “Innovated in China” Say It with Starbucks Premier's Cappuccino Kick-started Entrepreneurship Hot on the Heels of Silicon Valley 2CC—Panda Kitchen Copied to the United States From “Innovative Models” to “Innovative Technologies” Peak Unicorn? The Critical Link with the United States CHAPTER 8: Land of Big Data and Its Legal Framework Facebook and China Awaken to Privacy World's Largest Data Worker Pool in the Land of Big Data From Human Flesh Search to Big Data Killing Скачать книгу