e: A Novel. Matt Beaumont. Читать онлайн. Newlib. NEWLIB.NET

Автор: Matt Beaumont
Издательство: HarperCollins
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Жанр произведения: Приключения: прочее
Год издания: 0
isbn: 9780007347315
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      e

      Matt Beaumont

       Dedication

      Ave Maria

      Contents

       Cover

       Title Page

       Thursday 6 January 2000

       Friday 7 January 2000

       Sunday 9 January 2000

       Monday 10 January 2000

       Tuesday 11 January 2000

       Wednesday 12 January 2000

       Thursday 13 January 2000

       Friday 14 January 2000

       Saturday 15 January 2000

       Sunday 16 January 2000

       Monday 17 January 2000

       Tuesday 18 January 2000

       Monday 7 February 2000

       Read on: Staying Alive

       About the Author

       Also by the Author

       Copyright

       About the Publisher

Monday 3 January 2000

      David Crutton – 3/1/00, 8.13am

      to… Fiona Craigie

      cc…

      re… your butt

      Take that fucking Walkman off, get your arse in here and show me how I do an all-staff e-mail. Every time I click ‘ok’ on the address it copies it to Miller Shanks Helsinki.

      David Crutton – 3/1/00, 8.27am

      to… All Departments

      cc… [email protected]

      re… NEW MILLENNIUM – NEW HEIGHTS

      First, a happy new Millennium to each and every one of you. Thank you also for sacrificing your bank holidays today to come in and begin the bid for the Coca-Cola business. As you know, in two weeks we pitch for this most prestigious advertising account. To win it we must all perform out of our skins.

      Daunting as it may seem, I know we can scale this peak. Those in doubt should take a look at what we have achieved in the last twelve months. When I joined you at the beginning of ’99 we were in the doldrums and Jim Weissmuller in New York gave me a mountain to climb.

      He said ‘make Miller Shanks London big again’. Pitch wins for Freedom Catalogues, the LOVE Channel and the £11m Mako Cars account have catapulted us back into the Campaign top twenty for the first time in eight years.

      He said ‘make Miller Shanks respected’. In the Marketing Week survey that asked clients which advertising agency they would most like to work with, we rocketed from 45th to 33rd.

      He said ‘win awards’. I brought in Simon Horne to shake up the creative department and to do just that. His efforts are already paying off, with Pinki and Liam’s fabulous ads for Kimbelle Sanpro scooping bronze at Creative Circle.

      We can all be extremely proud of our efforts. We are still a long way from the summit, but base camp has been established and the final assault beckons!

      Let’s break camp, attach our lines and get off to a flier in 2000 by adding an $84 billion brand to our client list.

      Go, go, go!

      David Crutton

      CEO

      [email protected]

      3/1/00, 8.46am (10.46am local)

      to… [email protected]

      cc…

      re… NEW MILLENNIUM – NEW HEIGHTS

      Your e-mail I think is coming to me in Helsinki by mistake, but it’s notwithstanding fun to be reading about my chums in London. I was not realising that mountaineering was possible in Old London Town. Most fascinating!

      By the way, is there any help we give you with the Coca-Cola pitch? It is a very popular drink here in icy cold Finland, especially with our many ‘groovy’ young folk. As fellow CEO, I am asking my red-hot creativity department to have lots of brilliant ideas for you.

      While I am on cyberspacenet, can please you get me tickets for Great Balls of Grease? Mrs van Helden and my good self will be visiting in London at 12 February. We will be packing our crampons.

      Your pal, Pertti

      David Crutton – 3/1/00, 8.49am

      to… Fiona Craigie

      cc…

      re… your fat butt

      Get your fucking nose out of Ms London and explain why, despite your best efforts, my last e-mail went to that pathetic twat, van Helden. And