Guerrilla Marketing Field Guide - Jay Levinson Conrad
Автор: | Jay Levinson Conrad |
Издательство: | Ingram |
Серия: | Guerrilla Marketing |
Жанр произведения: | Маркетинг, PR, реклама |
Год издания: | 0 |
isbn: | 9781613081860 |
Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers—all inside, battle-tested, and ready to employ.The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.