Telephone Sales For Dummies. Dirk Zeller. Скачать в формате fb2, epub, doc, txt. Newlib. NEWLIB.NET

Telephone Sales For Dummies - Dirk Zeller

Автор: Dirk Zeller
Издательство: John Wiley & Sons Limited
Серия:
Жанр произведения: Маркетинг, PR, реклама
Год издания: 0
isbn: 9780470276228

Nearly 100 million Americans (one out of three) purchase goods and services over the phone each year. Telephone Sales For Dummies shows both new and seasoned sales reps, from realtors, insurance agents to telemarketers, how to create pre-call plans and effectively prospect via the phone. Packed with techniques, scripts, and dialogues, this hands-on, interactive guide assists readers with making cold calls, warm calls, and referral calls, helping them plan and execute openings to create interesting dialogue; ask key questions; develop persuasive presentation techniques; work within the No Call Law parameters; leave effective and enticing voicemails that get results; get past screeners and get quality referrals; find hot leads; and create callback scripts that close the sale.